Main Duties of a CRM Executive

• Manage and interrogate the CRM platform to deliver insight to inform and drive marketing and sales.
• Work with colleagues to journey map and analyse touch points to maximise commercial opportunities.
• Ensure data is accurate and maintained, bringing it to life with clear, concise, engaging reporting.
• Use customer data and demographic profiling to support commercial strategy.
• Manage effective communication with all colleagues to keep informed on data.

What the role requires

• Experience using CRM platforms and managing customer data in a complex environment.
• Strong analytical and numerical skills, with the ability to interpret data and identify trends.
• Effective task management, prioritisation, and attention to detail.
• Good understanding of GDPR legislation and data management best practices.
• Excellent written and verbal communication skills.
• Positive, professional, and respectful approach to working with colleagues and stakeholders.
• Ability to work independently, manage competing priorities, and perform effectively in a multi-stakeholder environment.
• Organised and methodical approach to work, with high standards of integrity and accountability.
• Commitment to fostering an inclusive workplace culture and upholding organisational values and codes of conduct.
• Understanding of Health and Safety legislation, policies, and safe working practices.

Desirable Skills

• Experience using analytical tools, reporting platforms, or data analysis languages.
• Knowledge of the British Horseracing industry and its key stakeholders.
• Knowledge of the organisation’s products and services.
• Understanding of environmental sustainability principles and best practice.

Working Condition

• Full-time or part-time roles available.
• Working hours can include preparation, travel and attendance at race meetings on weekdays, evenings, weekends and bank holidays.

Benefits

• Salary dependent on experience and level of responsibility.
• Significant opportunities for continued professional development and growth.